TNS Consumer Index =   7.

+1.6

November
2018
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TNS Consumer Index

Information
   Choose a year and click on the month number on the chart:
 10
-20
-50
6.3
Katastrofa w kopalni \"Zofiówka\", Protesty rodziców dzieci niepełnosprawnych
10
5.4
2
7.8
5.4
7
-0.9
0.2
0.3
6
4.4
3.1

Age

Information
  • up to 24 10.6 Na górę
  • 25 to 39 11.7 Na górę
  • 40 to 54 8.7 Na górę
  • 55+ 5.1 Na dół

Domicile

Information
  • Rural 9.9 Na górę
  • Urban
    up to 200,000
    6.8 Na dół
  • Urban
    over 200,000
    1.8 Na dół

Education

Information
  • Primary/Lower secondary 7.1 Na górę
  • Basic vocational 6.9 Na dół
  • Secondary 7.5 Na górę
  • Tertiary 6.0 Na dół

Household size

Information
  • 1 3.1 Na dół
  • 2 7.1 Na górę
  • 3+ 9.5 Na górę

Employment

Information
  • Unemployed
    • 7.2
  • Managers
    • 9.7

Specific indices

Information
  • SE  6.0 Information

    Status of the economy

    -1

  • SE*  5.0 Information

    Status of the economy – forecast

    +4

  • SH  17.0 Information

    Status of households

    0

  • SH*  9.0 Information

    Status of households – forecasts

    +5

Key macroeconomic indices

Information
Previous month’s data
  • GUS 101.9 Information

    Consumer spending

    -10088.1

  • MPiPS 6.0 Information

    Unemployment rate

    +0.2

  • NBP 187.6 Information

    Balance of consumer credit

    +1.4

Media sentiment

Information
Previous month’s data
  • Economic
    sentiment

    71

    +15
    Informacje

  • Demand

    69

    +1
    Informacje


  • Employment

    90

    +19
    Informacje

  • Investments

    61

    0
    Informacje

Comment - August 2019

Prospects for long-term improvement in consumer sentiment are expiring

Surprisingly, the positive trend in consumer sentiment is slowly fading among Poles. The recent improvement in consumer moods that resulted from a more favourable economic situation in the country and on the job market, as well as from social transfers, has reached its limit. Survey results indicate that the lack of clearly favourable stimuli and an increasing number of reasons for being annoyed with reality provide sufficient motivation for consumer sentiment to decline.

 

Following the June improvement, August has seen less favourable evaluations of the current status of the economy in Poland, as well as less optimistic forecasts in this respect. Although positive opinions are still prevalent, the trend is clearly unfavourable. The short-term improvement in July has proved purely seasonal, and it has not resulted in a breakthrough that would overturn the dwindling consumer moods in Poland.

 

Tangible price increases, expenses on school supplies, the need to replenish household budgets strained by the vacation season, as well as prospective problems caused by the still unsolved teachers’ strike all contribute to the declining consumer sentiment. Families feel that their purchasing power has decreased, whereas the impact of the 500+ and 300+ programmes has been largely nullified by now. Forecasts concerning the future economic status of households have been deteriorating since May, which proves that recent opportunities for improvement in consumer sentiment have already expired. Furthermore, there is an increasing number of voices saying that the country’s economic status is going to decline despite previous predictions of an unprecedented year with no budgetary deficit.

 

The upcoming September is also an unfavourable factor, as many families are going to experience chaos due to double shifts being introduced at schools, whereas others still express concerns about the teachers’ strike.


Marcin Idzik

Account Director

marcin.idzik@kantar.com